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Angel Investors
Venture Capitalist
Strategic Investors
Venture Debt
SBA
Making Your Pitch


Sites that have listings of Angel Investors:
vFinance
Garage

Sites that have listings of Venture Capitals Firms:
vFinance
Garage
Finding Money
VCAonline
Sites that have listings of Venture Capitals Firms:
Sillicon Valley Bank
Lighthouse Capital Partners
Western Technology Investment
Pinnacle Ventures
Small Business Association
 

Raise Cash To Fund Your COmpany


Whether you're seeking funds from Angels Investors, Venture Capital firms, Strategic Investors, Banks, or the SBA, you are going to need to create a pitch which gives potential investors an understanding of your business.

Timing: Target your meeting length for 60 to 90 minutes, with 30 to 40 minutes used for your presentation and the remainder of the time used for questions. Make sure your presentation is well organized and is clear, concise, and to the point. Remember, this is the first (and maybe the only) chance for the audience to evaluate you and your business. The more porfessional you are, the better your ideas will be received.

Subject: First, discuss the market you intend to serve and the product(s) you intend to introduce into that marketplace. Describe what is driving the growth in your market and the value proposition of your product (i.e. why customers would choose your product over the competition). Discuss how far along you are in the development of your product and list the customer you have signed up so far or those customers that are sampling your product (Back in 1998 and 1999, you could actually get financing by pitching a technology with or without having customer interest. Now, funding is alot tighter and investors will be looking for customer interest as a way of validating the importance of your product into the marketplace.

Second, give the audience an overview of your management team, and the experience they bring to your company. Needless to say, the more the experience, the better your likelyhood for success in executing to your business plan.

Third, present your finance plan, giving your audience and idea of how much money you will need to launch your product(s), and how long it will take for your business to be self-sustaining. Many observers say investors pay little attention to a company's financial numbers during a "pitch"; they prefer to run their own numbers. Still, you need to have this section of your presentation well organized and easy to understand. Prepare for alot of questions on the assumptions you used to build your plan.

Feedback: After the Q&A portion of your presentation, ask your audience for feedback on your presentation. Constantly look for ways to improve your pitch.

Follow-Up: After your meeting, be prepared to deveote alot of energy to following-up. Investors have very busy schedules and are sometimes slow to get back to you. Show determination, keep calling until they give you an answer: Yes, let's have a second meeting, or No, we'll pass.